REPUTATION
MANAGEMENT

bracket_graphic_orange.png

Businesses value Branigan’s approach to reputation management because it is proactive, strategic and effective. Our senior team helps guide companies in assessing threats and avoiding pitfalls to safeguard brands and protect business.

ASSESS RISKS

& VULNERABILITIES

Digital audit & recommendations

Primary/secondary
research

PROACTIVE

DEVELOP INFRASTRUCTURE
TO PROTECT STAKEHOLDERS
& CUSTOMERS

Crisis management plan

 

Social media
monitoring & analysis

 

Corporate media training

STRATEGIC

MAINTAIN CONTINUITY BY MANAGING OPERATIONS
& COMMUNICATIONS DURING A CRISIS

Protect life & safety

 

Plan activation

 

Crisis communications

EFFECTIVE

CLIENT EXPERIENCE

Branigan has assisted clients with crisis communications in these and other situations.

HIGH-PROFILE
LITIGATION

DATA
BREACHES

SOCIAL MEDIA
CRISIS

PRODUCT
CONTAMINATION

BUSINESS

REORGANIZATIONS

WORKFORCE
REDUCTIONS

UNION
ACTIONS

DISASTER
RESPONSE

EMBEZZLEMENT
& FINANCIAL

IRREGULARITIES

SEXUAL ASSULT

ALLEGATIONS

FATALITIES

INVESTIGATIVE
MEDIA

REPORTS

xylem.png
wis.png
racine.png
perlick.png
mm_logo.png
jc_logo.png
palermos.png
ch_logo.png
froedtert.png

CRISIS
COMMUNICATIONS

 

GO TEAM

Tom has been helping organizations prepare for and manage crises for more than 25 years. Through his experience with Fortune 500 companies he developed an effective and nuanced approach that helps clients anticipate and navigate crises in a way that both respects myriad stakeholder groups affected and minimizes impact on brand value.

 

His work with companies such as Airborne Express, Best Western International, Johnson Controls and Northwestern Mutual has resulted in an institutional repository of best practices that inform effective strategies that help businesses when they’re needed most. Tom is a member of the Homeland Security Information Network. He has created the crisis communications undergraduate curriculum at Marquette University where he is an instructor.

 

BRANIGAN

 

TOM BRANIGAN

CEO

Learn more about
how to protect your brand.